I got a call from Aljoscha at freshBITE, and things got exciting. He was looking for a brand identity that reflected his fresh, modern, and science-backed approach to nutrition and healthy living. freshBITE’s mission is to help individuals and teams build sustainable and enjoyable eating habits through coaching, team events, and online courses.

 

I developed a cohesive brand identity that embodies freshness, vitality, and simplicity. From the logo and typography to the color palette and website, the goal was to create a look that feels both inviting and professional.

 

Beyond digital, I extended the brand identity into various marketing materials, including flyers, workbooks, and promotional assets, ensuring a seamless brand experience across all touchpoints.

 

The result? A fresh, modern identity that positions freshBITE as a trusted leader in nutrition coaching.